Trade Ideas' Holly Re-shapes Artificial Intelligence for Retail Industry

By CIOReview | Tuesday, February 9, 2016

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ENCINITAS, CA: Trade Ideas has been delivering actionable market intelligence to yield confident decisions and lucrative outcomes in difficult markets since its very establishment. They have revamped their award-winning Trade Ideas Pro software and gears up to release of version 4 of the same software to address the crucial needs of the retail industry. The software is an A.I. powered Investment Discovery Engine packed with features that will disrupt the financial technology community. This can be illustrated by the fact that the equity-focused robo-adviser has displayed outperformance over the S&P benchmark by 30 percent since the start of 2016.

“Early beta testers called it a holy grail which gave us the idea to name the A.I. ‘Holly”, notes Dan Mirkin, CEO and Co-founder, Trade Ideas. “For 13 years we’ve built trade ideas with the purpose of leveling the playing field for active investors by improving access to information and automating actions based on tested insight.”

Holly’s robo-advisement schematics is built leveraging several dozens of investment algorithm and subjecting them over tons of trading scenarios, so as to arrive at a subset with the highest alpha probability in the next season. For every new trade data entered, stops and target parameters are automatically assigned. Moreover, remarkable similarities can be drawn between Holly and IBM’s Watson, because of their ability to crunch data and determine patterns with speed and accuracy. Trade Ideas also draw their models from robo-advisement companies like Betterment and Wealthfront.

David Aferiat, Co-Founder and Managing Partner, Trade Ideas explains, “The accessibility of A.I. to active investors’ rides a larger trend we call Big Data 2.0 where all the analysis and insight generated in 1.0 gets automated into actionable market intelligence. With Holly and our first-class customer service we're reclaiming for the next generation of investors control of their outcomes with the markets.”

The release of this Artificial Intelligence Discovery Engine marks a significant milestone in the mission of bringing forward intelligent and statistically supported trading strategies for the investors.