Why Oracle Retail Cloud is Important for Businesses?
CIOReview
CIOREVIEW >> Oracle >>

Why Oracle Retail Cloud is Important for Businesses?

By CIOReview | Monday, July 12, 2021

Oracle Retail Cloud uses operations such as merchandising and consumer engagement to help retailers boost sales by segmenting customer data and customizing customer loyalty services with exclusive deals, gift cards, awards, and coupons.

Fremont, CA: The retail sector has undergone a transformation as a result of technological advancements. Retailers are turning to the new cloud technologies to integrate their operations and get closer to their customers to take advantage of the opportunities provided by the digital revolution. Retailers across Europe are now focused on Oracle's Retail Cloud, recognizing the need to adopt new approaches. It's a brand-new way for retailers to get the accountability and versatility they need to respond to changing market and consumer demands.

Oracle Retail Cloud is a purpose-built, best-in-class solution that facilitates unmatched performance, security, and cost for the most critical enterprise applications. Oracle Retail Cloud enables retailers to quickly incorporate cloud technologies to have a consistent customer experience through their online and offline stores. Retailers can achieve quicker time to market, improved reliability, and 100 percent uptime to manage high traffic with Oracle Retail Cloud, all at a lower cost.

Customers' transactions, behavior, tastes, and purchasing habits are all used to gain information in modern retailing. This information enables retailers to improve their goods and services while also providing customized deals that boost customer engagement and loyalty. Oracle Retail Cloud uses operations such as merchandising and consumer engagement to help retailers increase sales by segmenting customer data and customizing customer loyalty services with exclusive deals, gift cards, awards, and coupons. As a result, retailers will be able to predict their merchandising figures and boost planning accuracy by using insights.

The center of the retail industry is order management, and Oracle Retail Cloud provides a comprehensive order management cloud platform that allows retailers to easily utilize customer data and simplify order processing across multiple channels. Its inventory data is updated in real-time, ensuring that no transactions are skipped.

The retail industry is becoming increasingly complex, and operating with flexibility and next-level intelligence has become the new norm. Only a next-generation cloud platform like Oracle Retail Cloud can support this.

See also: Top Retail Solution Companies