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Manuel Medina, CEO“The struggle we’re continually seeing in the industry today, is a market dynamic in which the expectation for sales reps is higher than ever before—yet their ability to reach their goals is greatly hindered through the tools available,” says Manuel Medina, CEO and co-founder at Outreach. “It’s time CIOs embrace the innovative technology now available within the industry, and invest in the tools and training that will enable their teams to succeed. Imagine the output and corresponding revenue if each employee was going above and beyond their sales goals—now multiply that by three. That’s the kind of game-changing technology we’re talking about.”
Medina’s Seattle-based company, Outreach, offers a sales acceleration platform that empowers sales professionals to manage customer touchpoints throughout the sales process. The beauty of the platform lies in its ability to automate non-sales activities for sales reps– sometimes absorbing 60 percent of their day–and allow them to do what they do best, close deals. “We like to say that Outreach gives sales people superpowers,” says Medina.
A sales acceleration solution cannot burden the CIO, it must both drive revenues for Sales and fit into their CIO’s environment
“As co-founder of the company, it has been incredibly rewarding to see thousands of customers utilizing Outreach to blow away their sales goals.”
This level of success with a new sales technology only comes with a partnership between the CIO and Sales. However, many CIOs struggle with the proliferation of sales tools in the market that do not fit into their currently deployed systems. “As business partners we look for sales solutions that impact the top line while integrating seamlessly into our existing cloud environment,” said Alvina Antar, CIO at Zuora. “It sounds simple, but few vendors actually deliver. Outreach is an ideal partner for a CIO looking to streamline campaign management.”
“A sales acceleration solution cannot be a monkey you put on the CIO’s back. You have to solve a problem for the sales team while fitting into their CIO’s environment,” says Medina. “By making the life of the CIO easy, you get to go back to empowering the sales guys.”
Outreach will continue on its current trajectory to disrupt the space by strengthening their app ecosystem and integrating third-party players into their data platform. “Our next priority is an initiative called Outreach Insights, which features the ability to bring data intelligence right to the fingertips of the sales rep—offering performance insights that lead to faster, more effective selling,” says Medina. “The way the sales force operates will not be the same again.”
Outreach Unveils AI Assist at Unleash 2023
Tuesday, October 17, 2023
Introduces new AI Assist capabilities across Sales Platform to empower GTM teams to unlock seller productivity, understand the real-time status of deals, and predictably forecast
SEATTLE - Outreach, the leading AI Sales Platform helping revenue organizations create better pipeline and close more deals, today unveiled powerful new AI Assist capabilities across its platform that will provide unprecedented visibility into the status of sequences, meetings, and deals so they can accelerate deals and deliver more revenue. The announcements were made at Outreach's customer event Unleash 2023, where more than one thousand people were in-person to hear how they can harness the power of AI to transform their go-to-market organizations and save time, effort, and energy.
Manny Medina, Co-founder and CEO of Outreach, in his keynote introduced Outreach's vision for AI Assist and how companies can transform their go-to-market teams. "We are building the technology that enables sales leaders and their teams to be the best they can be in the moments that matter, allowing them to focus on winning more often. Outreach's AI Assist capabilities will be more than just writing your emails or calling out a forecast- it will be so pervasive that it will organize your day based on the highest value activities, tell us which deals to focus our time on, and what next steps to take. This future is inevitable - we know it - because we are building it."
"The integration of generative AI in Outreach isn't just an upgrade; it's a paradigm shift," said Deepak Seelam, Director of Global Sales Development at Worldpay, the world's largest payment processor. "Our sellers remain at the heart of every interaction. But now, with Outreach's AI innovations, they can be both efficient and uniquely creative. This isn't about replacing the human touch - it's about amplifying it."
Outreach unveiled several new capabilities across its AI Sales Platform, including three, new generative AI features:
• Smart Meeting Assist drives improved AI-selling precision by automatically summarizing sales meetings, answering questions about what was discussed, and capturing next steps. Outreach's Kaia provides a response based on the discussion, allowing managers and sellers to de-risk deals and plan their next steps. Responses include deep links to the relevant timepoints in the call recording so users can jump directly into the meeting moment. The summary, questions, and answers are visible to all users with access to the call recording.
• Smart Deal Assist revolutionizes how sellers and sales leaders identify and rectify risk in deals. Directly from Deal Overview, users can access the assist to discover where their deals may hit bumps and identify the best next steps to take through unparalleled insight into active opportunities delivered from Outreach's AI workflows.
• Smart Sequence Assist is a game-changing approach to content creation, offering a seamless solution for both refreshing and generating new, tailored sequence content. The assist builds sequence structure and content tailored to a seller's specific goals and target persona - reducing the time and overhead needed to create sequences. By incorporating your sales goals, desired voice and tone, and leveraging Outreach's extensive knowledge from millions of successful sales engagement activities, sales teams will streamline their workflow and more effectively produce high quality content.
Powered by Outreach's Unmatched AI Sales Platform
Outreach's AI-powered Sales Execution Platform delivers insights that allow sellers to take recommended actions directly within their sales workflows. These insights are derived from a rich set of data across the sales cycle – including 3 billion action-outcome pairings and 33 million weekly sales interactions from across Outreach's 6,000 customers.
Company
Outreach.io
Management
Manuel Medina, CEO
Description
Sales communication platform empowering sales development reps, account executives, and success managers with the workflows to be more effective and efficient
