Rules Cube
Spearheading Digital Transformation with Customer-Centric Solutions

In the rapidly changing digital landscape, businesses are constantly searching for ways to leverage technology to improve efficiency and enhance customer experience. A company that has emerged as a leader in the digital transformation arena, addressing these needs with its unique value proposition and innovative solutions, is Rules Cube.

Founded a decade ago, it began as a consulting firm, assisting enterprises in automating and optimizing both internal and customer-facing processes. Over the years, Rules Cube has grown significantly, expanding its team and operations from Canada to Latin America, with a satellite office in Mexico City.

To support clients in their digital transformation endeavors, Rules Cube uses the Pega platform, the leading low-code platform that empowers businesses to personalize engagement, automate services, and streamline operations. With deep Pega expertise, the team helps clients achieve their goals with fewer IT and maintenance hurdles and an easier collaborative experience.

“One of the challenges most companies face on their digital transformation journey is inefficiencies caused by legacy systems and old processes that create a negative customer experience,” says Gabriel Franch, regional head of Latin America at Rules Cube. “To avoid losing customers to outdated systems, businesses today expect digital consulting firms to develop intelligent IT strategies for integrating disparate systems and fast implementation.”

Rules Cube meets these expectations by adopting a customer-centric approach and ensuring excellence at every step. The team understands the importance of creating a seamless customer experience by improving and integrating old systems, turning them into a unified solution that is easier to manage and more cost-effective.

Rules Cube sets itself apart with an emphasis on customer service and a wide range of services, from Pega delivery and consulting and cloud migration to mentorship programs. Its team works closely with clients from the early stages, helping refine ideas and concepts into long-term solutions. Recognizing the need for timely results, it adopts an agile, iterative approach, delivering solutions in small chunks, which addresses the most pressing pain points of clients within 90 to 120 days.

“This strategy allows our clients and their stakeholders to feel confident about the solutions we develop, which leads to more participation and engagement in the iterative process,” says Franch.

A compelling success story that showcases Rules Cube's ability to transform client operations is its work with a prominent international bank that was looking to enhance their contact center experience for both employees and customers. The Rules Cube team built various functionalities to deploy the Pega platform at the bank and integrated multiple legacy systems and outdated processes into a single, user-friendly desktop solution that can be used across all locations, successfully revamping their contact center platform and enhancing customer experience. Pega platform’s AI capabilities enabled continuous improvements in making meaningful service suggestions and creating tailored offers based on customer profiles. This not only reduced agent training time from two months to two weeks but also enabled agents to better assist customers through an interface with helpful notes and guidance.

Rules Cube can deliver these tailor-made solutions due to its position as a small boutique company. Providing more personalized attention allows it to focus on the specific ways in which businesses can maneuver themselves through a complex digital world.

To Avoid Losing Customers To Outdated Systems, Businesses Today Expect Digital Consulting Firms To Develop Intelligent IT Strategies For Integrating Disparate Systems And Fast Implementation

Smart digital solutions are backed by a culture that fosters human relationships and not merely corporate relationships between employees. Success at Rules Cube is measured by the success of clients, who are considered partners. Helping its partners navigate the digital landscape empowers them to build a stronger foundation for success.