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Chris Todd, CEOHowever, this competitive advantage diminishes as soon as a more advanced model hits the market. It can even flip to a disadvantage as enterprises are obligated to hold on to these devices in order to attain the intended ROI. Businesses under financial stress are not about to spend their scarce capital on an upgrade cycle. Subsequently, they may be forced to postpone much-needed device upgrades at the expense of their employee productivity and competitiveness.
Even for enterprises with strong balance sheets and the willingness to spend endlessly on their mobile devices, the constant need for upgrades to stay on the leading edge is expensive and disruptive to their operational performance. That’s where Theatro comes in.
Theatro’s “device as a service” subscription offering shatters this never ending “advantage-disadvantage” cycle. It allows enterprises to skip the costly purchase of the latest mobile devices while providing their teams with access to the most advanced mobile hardware and software innovations.
“Our simple mobile IoT device enables clients to stay on the leading edge by focusing on new, valuable voice-based software applications,” says Chris Todd, the CEO of Theatro. This helps enterprises unlock their competitive advantages and avoid getting locked into obsolete devices that come with expensive upgrades. In addition, the solution enables employees to play their role in providing an incredible customer experience while increasing sales, employee productivity, conversion rates, and operational profitability.
Theatro’s Mobile Communication Platform and innovation program, with its customizable software applications, enables enterprises to deploy new apps in one-third of the time required for other solutions. A platform-as-a-service application development environment is a true differentiator when the time to market is as important as it is in today’s retail space.
Theatro’s Mobile Communication Platform, coupled with its unique subscription offering, removes the application development ownership risk for customers. The company designates a few locations as “Innovation Stores” and develops risk-free, custom applications, or extensions to an existing application, to be used on the Theatro mobile platform.
“In case the new app does not achieve the desired impact or does not meet the business need for any other reason, the customer is not required to purchase the application,” states Todd.
Our simple mobile IoT device enables clients to stay on the leading edge by focusing on new, valuable voice based software applications
With Theatro’s Mobile Communication Platform, every connected employee contributes individual performance, engagement, and utilization data, which becomes an incredibly valuable information asset for the enterprise. As retail customers learn to unlock insights from the data that is natively generated by the platform and stored in Theatro’s Azure cloud infrastructure, the true value of the “as-a-service” mobile platform becomes a reality. By investing these insights back into the business, customers can drive exponential returns.
Theatro Shines in 2024 RIS Software Leaderboard with 9 Top Rankings
Tuesday, January 02, 2024
Excelling Again in Technology Innovation, ROI, and Customer Satisfaction
RICHARDSON - Theatro, announces its impressive performance in the 2024 RIS Software Leaderboard. This prestigious annual retail customer satisfaction survey of the industry's top software vendors, conducted by RIS, highlights Theatro's formidable presence in retail technology. Demonstrating its ongoing commitment to innovation and customer satisfaction, Theatro has been acknowledged as the #1 Leader in Technology Innovation by Tier 1 retailers, with a perfect 5.0 score, a testament to its consistent leadership and excellence in delivering software solutions for retailers.
Theatro's continued leadership in software technology innovation for retail demonstrates its dedication to delivering impactful solutions in the ever-evolving retail landscape. This year, Theatro released innovative solutions for the safety and security of in-store teams, QR Codes for Customer Assistance, and applied GenAI to Theatro's Intelligent Virtual Assistant, enabling every employee to be an expert from day one. Chris Todd, CEO of Theatro, reflects on this achievement: "Our team's unwavering commitment and collaboration with customers have been pivotal in securing these top positions on the RIS Software Leaderboard yet again this year. We are deeply honored by this industry recognition and remain dedicated to continually advancing retail software technology innovation."
Theatro achieved top 5 rankings in 29 of the 31 evaluated categories, demonstrating its impact in providing exceptional value and advancing retail technology adoption. The 2024 Leaderboard results are a strong indication of Theatro's dedication to innovation, performance, return on investment, and service quality. This is further evidenced by its nine number one rankings in critical Tier 1 categories, complemented by six perfect scores of 5.0, illustrating Theatro's integral role in revolutionizing retail communication technology.
Leadership in six categories with #1 rankings and perfect scores of 5.0:
• Leader in Return on Investment by Tier 1
• Leader in Technology Innovation by Tier 1
• Leader in Ease of Installation/Integration by Tier 1
• Leader in Quality of Support by Tier 1
• Leader in Quality of Service by Tier 1
• Leader in Recommendation by Tier 1
The RIS News Software Leaderboard is an esteemed annual evaluation compiled by an independent research firm. It serves as a benchmark in the retail industry, offering an exhaustive comparison of software vendors based on a comprehensive customer satisfaction survey. This report is a vital tool for organizations considering the implementation of new technology solutions in the retail sector.
Theatro's distinction in software technology innovation for top-tier retailers is a result of its comprehensive understanding of innovation for retail. It's not just about cutting-edge technology but also about nurturing each customer relationship to uncover innovative solutions that add value to their employees and store operations. Theatro's relentless pursuit of collaborative innovation with its customers is what drives its continuous high rankings for innovation and customer satisfaction. It's this customer-focused and cooperative approach that has once again earned Theatro top positions on this coveted leaderboard.
"Based on these impressive achievements, Theatro's outstanding performance this year firmly establishes them as an industry leader in software technology for retail. Ranking in the top 5 across 29 categories and achieving nine #1 rankings by Tier 1 Retailers, including technology innovation, overall performance, and return on investment, is a clear reflection of their excellence in service, innovation, and customer value," states Jamie Grill-Goodman, editor-in-chief, RIS News.
Company
Theatro
Management
Chris Todd, CEO
Description
Theatro’s “as-a-service” Mobile Communication Platform provides enterprises with the ability to get new software applications to their frontline teams quickly and consistently. The company’s Mobile Communication Platform and innovation program, with its customizable software applications, enables enterprises to deploy new apps in one-third of the time required for other solutions.
