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Lawrence D. Schwartz, CEOMeanwhile, gamification and micro-learning are proving to be cost-effective methods to achieve better engagement and knowledge retention. “A gamification initiative needs to follow the ‘Goldilocks Principle’ of not too little, not too much, but just enough game mechanics to keep the learner engaged,” says Lawrence D. Schwartz, CEO of Trivie. “You don’t want to gamify training, you want to increase engagement by gamifying the business process around the training.” Trivia, word games, and flash cards do a great job at that because they don’t take a lot of time and are very intuitive. “From Who Wants to Be a Millionaire, Jeopardy, to bar trivia, most people enjoy and understand these game mechanics,” Schwartz further states.
With a background as the #1 trivia app on the Apple App Store in 2013, Trivie knows a thing or two about gamification. In 2014, Trivie made a shift into corporate learning by giving companies access to their administration tools, and best practices so companies could deploy trivia games and assessments quickly and easily to their learners. Trivie incorporates science-based techniques, gamification, and adaptive learning algorithms that can be layered into any training initiative, from onboarding and sales, to safety and compliance.
Aside from Trivie’s assessment engine, the primary learning technique that Trivie incorporates is ‘Retrieval Practice’ and the tenets of spacing, interleaving, and variation.
Corporate training has one goal; Teach concepts that will be remembered and can be used on the job to have an organizational impact
Based upon a trove of statistical insight, Trivie’s adaptive learning engine manages the time periods between retrieval practice sessions which lead to stronger long-term retention of information. “Corporate training has one goal; teach concepts that will be remembered and that can be used on the job to have an organizational impact,” says Schwartz. “Research has shown people forget, and without some type of training reinforcement, 80 percent of that training information is lost in 30-days or less. No LMS, corporate retreat, or marketing brochure can slow down that natural forgetting. But we can, and with our platform and process clients like Subway, Unilever, and Bell Helicopter have seen a jump in knowledge retention to at least 85 percent,” Schwartz further explains.
Schwartz draws parallels between the outcomes of traditional corporate training and the infamous Albert Einstein’s quote, “If you judge a fish by its ability to climb a tree, it will live its whole life believing that it is stupid.” According to Schwartz, “You can’t just train for training’s sake. People learn differently, and going through a training course and taking a test is not enough. To achieve true mastery and a learner’s true potential, a training organization must assess what their learners know before they start training, they should try to deploy interactive techniques during training like gamification to engage learners, and most importantly, reinforcement after training to make sure the training is indelible and has long-term organizational benefit.”
Frisco-Based Workforce Training Platform Trivie Acquired by Quantum5
Thursday, February 08, 2024
Trivie—a Frisco-based workforce engagement platform featuring AI-driven “knowledge reinforcement science”—has been snapped up by a high-tech startup in Scottsdale, Arizona, focused on the auto industry.
The buyer is Quantum5, the automotive division of Ander. Quantum5 calls itself “the first holistic learning ecosystem in automotive” to drive measurable performance through engagement and proficiencies.
Quantum5 said the acquisition will accelerate its mission to help the automotive industry address challenges while providing workers with “a positive learning experience that drives retention and performance.”
Founded in 2012, Trivie has raised approximately $15 million and its revenue is <$2 million, according to the company.
Drawn by Trivie’s innovative approach to ‘knowledge retention’
Workers don’t always remember important things they’ve been trained about. To combat this “diminishing knowledge retention,” Trivie Co-Founder and CEO Lawrence Schwartz developed Trivie’s workforce platform, an AI-enhanced remote learning application.
Using gamification strategies to engage employees-in-training, Trivie also equips employers with insightful analytics.
Schwartz believes a core issue in training is a “human biology problem” where people tend to forget information. Trivie aims to “quantifiably stop that from happening” through integration of technology with “proven brain science techniques.” The Trivie platform is designed to predict the knowledge employees are likely to forget and when—prompting them with tailored activities to reinforce their memory.
With industry giants like McDonald’s, Anheuser-Busch, and AARP among its clients, Trivie also provides analytics to employers. The company—a D CEO and Dallas Innovates 2022 Innovation Awards winner for Innovation in Talent and Workforce—is now beta testing a new AI training feature, as well.
“Over the past several years, Trivie has helped solve problems for many industry-leading corporations by integrating brain science, gamification, and detailed analytics into one elegant and easy-to-use technology platform,” Schwartz said in a statement. “Through this acquisition, Quantum5 now offers the most comprehensive learning ecosystem for the automotive industry. We’re very excited to be a part of the Quantum5 family and look forward to the road ahead.”
Enhancing Quantum5’s ecosystem for automotive learning
Quantum5 says that by incorporating Trivie’s technology within the Quantum5 ecosystem for automotive learning, original equipment manufacturers and auto dealers “will see an even more robust solution for upskilling and reskilling learners at all levels in an unlimited variety of ways to develop and grow.”
“Trivie’s AI technology, customer base, and team are a great fit for the work we’ve done over the past five years to build human centric ecosystems that serve individuals working in large enterprises to become better versions of themselves, every day,” Ken Herfurth, Chief Vision Officer of Quantum5, said in a statement.
Quantum5 David O’Brien added that with the addition of Trivie’s learning reinforcement science, his company will be able “to drive higher engagement for all learners using the system’s AI-driven retention strategies.”
“Together, we’re bringing a new breed of learning technology to market that focuses on knowledge retention and retrieval, ultimately delivering a higher ROI for our customers,” O’Brien added.
Company
Trivie
Management
Lawrence D. Schwartz, CEO
Description
Delivers an on-demand micro-learning system that uses science, adaptive learning, and gamification to better engage employees with training materials to make retention of information more lasting
