TurnoutNow
Transforming Events with the Power of Data Analytics

TurnoutNow has been a pioneer in the event technology industry for more than a decade, offering a suite of products that revolutionize how events are planned, executed, and experienced. Their products—Attendee Tracking, PeerConnect, and CognitiveSearch— supported by their powerful Analytics Engine, represent a significant leap forward in event technology. These tools not only enhance the attendee experience and facilitate seamless event management but also deliver data-driven insights that translate into significant cost savings and strategic advantages for event organizers.

Attendee Tracking is a cornerstone product that allows real-time monitoring of attendee movements and behaviors. This tool is invaluable for optimizing event layouts, schedules, and overall flow, ensuring that attendees have the best possible experience. PeerConnect takes networking to the next level by using AI to match attendees based on shared interests and professional backgrounds, fostering meaningful connections. CognitiveSearch enhances the way end users interact with all types of digital content, using AI and machine learning to help them search any digital asset (videos, documents, web pages, blogs, demos, eBooks, training material, demos, and more.

Mark Oakey, Co-CEO of TurnoutNow emphasizes, “The true power of our solutions lies in its analytics, which processes the captured data to provide detailed observations and data-driven recommendations.” These insights not only improve the immediate event experience but also assist long-term planning and strategy, leading to tangible savings for event organizers. Here are a few examples.

A customer running a large event spanning multiple venues and faced significant logistical challenges with transportation between venues. Real-time data from Attendee Tracking enabled organizers to adjust transportation options quickly, mitigating traffic issues and enhancing attendee satisfaction. This example underscores the importance of agility in event management and the role of data in facilitating such flexibility.

Another customer was focused on food and beverage optimization. By analyzing attendee behavior patterns with Attendee Tracking, an event organizer made informed decisions about catering needs, leading to cost savings of over $100,000. These cases illustrate the immediate benefits of TurnoutNow’s analytics and the long-term value of leveraging past event data for future planning.

TurnoutNow’s exploration of more intelligent search capabilities demonstrates their broader commitment to enhancing the value of digital engagement. CognitiveSearch has enabled customers to tailor their digital content strategy, focusing on the assets that generate the most engagement and maximizing the return on investment in content production.

The true power of our solutions lies in its analytics, which processes the captured data to provide detailed observations and data-driven recommendations

TurnoutNow is poised to extend its innovative AI-based solutions beyond the event technology space. Their expertise in capturing granular data and converting it into actionable insights has broad applications across industries, promising to transform operational efficiencies, customer engagement, and strategic planning in numerous fields.

As TurnoutNow embarks on its journey beyond the event space, its commitment to leveraging AI for actionable insights promises to redefine the landscape of technology-driven solutions across industries.