Velvix
Building New Casino Gaming Experiences

Today’s casino floors are brimming with high-tech machines that provide rich and immersive gaming experiences to visitors.

However, the success of those games largely depends on how casino game developers are making use of gamer feedback. Without it, the games might not create much steam among players. Real-life feedback is also valuable for finding bugs and user issues and developing a near-perfect game. Velvix does exactly that.

With a player-first approach, Velvix facilitates transparent communication among developers, designers, and end users, to design and develop new game types, features, and functionalities in their casino slot games. Its team carefully listens to gamers’ feedback, comments, and frustrations and makes improvements.

To get direct feedback, Velvix games are exhibited at different trade shows, like Global Gaming Expo (G2E) in Las Vegas and Indian Gaming Association (IGA) in San Diego. It also helps the R&D team work on those key points to improve future games. That’s why Velvix is one of the most sought-after slot game developers for casinos.

Velvix recently installed eight gaming machines in a Californian casino. It trialed games that would connect with the locals and made game design changes after gaining unique perspectives from frequent gamers.

“We might be a relatively young company, but our team has more than two decades of experience, so we have an extensive understanding of customer requirements in the market. This experience has been our springboard to success,” states Chris Wieners, managing director at Velvix.

Velvix works primarily in the niche market of Native American casinos throughout the U.S. The 1988 Indian Gaming Regulatory Act enabled the spread of high-stakes bingo halls and casino operation reservations for Native Americans across the country.

However, many gaming software providers are unfamiliar with its cultural nuances, making it difficult to collaborate with native tribal gaming companies and develop unique games in a highly saturated market. Velvix specializes in it and offers unique gaming designs and titles that match the Native American culture.

We might be a relatively young company, but our team has more than two decades of experience, so we have an extensive understanding of customer requirements in the market. This experience has been our springboard to success

The unique game types and designs are a result of its developers’ creative freedom. They also present thematics for games for many other cultures, including those with Asian themes. With games like BaoBao King, House of Happiness, and more, the company comes up with designs representing audiences around the world.

The global representation is possible due the company’s experience across a wide range of jurisdictions and market. Based in Los Angeles, California, Velvix employs game designers who have worked with various slot manufacturers across America and Asia Pacific. The organization maintains an office in Sydney, Australia that includes senior game designers and a focus on research and development, plus a Taiwan office focused on logistics and manufacturing.

By building direct connections with players, Velvix has emerged as a champion of new gameplay, and they will continue to provide the market with exciting and engaging games.