Flieber: Inventory Planning Made Easy
Flieber: Inventory Planning Made Easy

Flieber: Inventory Planning Made Easy

Flieber: Inventory Planning Made Easy

The integration of inventory levels with sales demand can significantly enhance supply chain efficiency and drive profit margins for retailers. By leveraging the right inventory planning platform, e-commerce brands can eliminate issues such as overstocking and understocking, clearing the way for growth and, ultimately, higher profits.

Flieber excels in this area with an ultimate solution that synchronizes demand and inventory availability to facilitate effective inventory replenishment decisions. It helps brands streamline their inventory planning process across multiple sales channels, offering real-time insights into sales and inventory while integrating data from different sources into a unified platform. The results are better decisions, based on high-quality data, in a fraction of the time they would usually take.

“Inventory is at the center of complexities in the new world of retail,” says Fabricio Miranda, founder of Flieber. “While the essential aspects of retail, such as advertising, sales and customers moved digital, the product remains physical.”

Before establishing Flieber, Miranda managed a brand that sold products on Amazon. He identified that managing the supply chain and inventory while ensuring product availability was exceedingly time-consuming. Flieber tackles these challenges and helps customers efficiently plan their inventory.

What sets Flieber apart is its understanding that inventory planning must go hand in hand with sales data.

It starts the comprehensive process by funneling sales data from multiple channels into a single platform that uses AI to identify trends, flag and remove outliers, and forecast product demand. The platform goes on to analyze the existing stock and gives a detailed overview of the inventory’s capacity to meet the estimated demand. It then assists clients in replenishing their inventory based on their specific business needs.

By combining two siloed yet important aspects of the supply chain, Flieber gives brands a unified view of both worlds to make efficient stock replenishment decisions.

The solution is effective in determining the right amount of product units needed to fulfill sales, based on the analysis of the data.
It alerts clients when there are potential stock-outs helping them to act quickly while avoiding the complicated manual planning process. This ensures clients can maintain the right inventory levels effortlessly, matching supply with demand.

This all-round solution has proven effective for numerous clients, including the organic specialty coffee brand Via Bom Dia. The onset of the pandemic brought a significant change in customer shopping trends, with even daily consumable products like coffee being purchased online. After noticing a significant increase in product demand, the client faced the challenge of effectively managing the inventory under unusual circumstances. Fortunately, Via Bom Dia was already leveraging the Flieber platform at the time.


Inventory is at the center of complexities in the new world of retail. While the essential aspects of retail, such as advertising, sales and customers moved digital, the product remains physical


The software was quick to identify a surge in demand, matching their sales forecast with their inventory data to give them a clear picture of how long the stock would last. With the pandemic affecting the global supply chain, the client could only procure more stock from their suppliers up to a certain point. But with Flieber’s insights, Via Bom Dia made effective decisions, including increasing the price to lower the demand in the short term. Ultimately, Via Bom Dia was able to be the only coffee brand with available inventory during 2020, catering to the customers long after their competitors ran out of stock while simultaneously boosting their profit.

Using feedback from its customers, Flieber aims to enhance its platform and help clients experience the true benefits of inventory optimization. The team has recently launched a revamped version of the platform, including free trials for customers to help them make informed decisions for their inventory planning needs.