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Jorge Urrutia Del Pozo
SVP Head of Operations , DigitasLBi
Jorge Urrutia is SVP, Head of Operations NA at DigitasLBi, he runs the North American Operations team, which helps to run the day-to-day business of the agency by ensuring top-quality delivery, tracking and maintaining project profitability targets, and anticipating and filling talent needs. Additionally, Jorge and team partner closely with the CEO and the other department leads (e.g., account management, strategy, creative, technology, media, HR, finance) to build the agency of the future: redefining DigitasLBi’s offerings, work processes and systems.
Jorge’s 15-year career prior to DigitasLBi includes 8 years at The Boston Consulting Group (in Madrid and New York) as a management consultant focused on media and technology, a stint at AOL where he built and led the Strategy & Operations team that drove the company’s turn around strategy, and a Vice President of Business & Advertising Operations position at The Huffington Post, where he oversaw display advertising and native advertising (HuffPost Partner Studio), product marketing, analytics, and led the site’s international expansion to 11 markets.
Latest from Jorge Urrutia Del Pozo
In front of an audience of consumer goods marketers at Nielsen’s Consumer 360 conference in Washington, D.C., Daniel Zhang, CEO of Alibaba—who holds the record of the largest IPO in history–said “We believe data is oil in the new economy.” Mr. Zhang added, “We accumulate tons of consumer data. We know who the buyer is; we know what...
