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Ray Velez

CTO, Razorfish

Ray Velez is the global chief technology officer at Razorfish, where he is responsible for the strategic direction and management of a global technology practice spanning the Razorfish, Rosetta, Level, Nurun Quebec and Expicient brands. Since joining Razorfish in 1998, Velez has built a strong track record in software technology architecture and engineering, working with and deploying a wide spectrum of intelligent platforms. Ray has applied his expertise to several of the agency’s largest implementations, and has trained and developed curriculums in various technologies and Agile methodologies. He has also led product incubation work for clients like Citibank, NFL, and MLB.

Ray’s experience includes 20-plus years in technology, spanning senior technology consulting in web and enterprise systems, strategic IT planning, and industry leadership. Most recently, Ray was named to the executive leadership team of the Publicis.Sapient platform, where he drives strategic technology partnerships.

Prior to joining Razorfish, Ray served as a senior architectural consultant at Scient and Cambridge Technology Partners. His selected client list includes: Ford Motor Company, Mercedes-Benz, Intel, AT&T, and Citibank among others. Ray is also the co-author of Converge: Transforming Business at the Intersection of Marketing and Technology,which explains how to transform an organization’s business model around the consumer by breaking down silos and applying principles of software-enabled agile approaches.

Latest from Ray Velez

In today’s connected economy, business value is generated from products and services that work together, often with other brands and even competitors. Connectivity is also the catalyst that is blending physical and digital experiences. McKinsey, for example, estimates $11 trillion in value will be generated from blended experiences by 2025. Most business models...